ChatGPT ads · AI search advertising
ChatGPT ads agency for careful, tracked tests in AI assistants
In shortWeDevelop is a Romanian software company that plans, launches and measures advertising in ChatGPT and other AI assistants, alongside the organic work that helps a site become citable in their answers. It fits companies with a clear offer, a tracked landing page and a test budget. Availability changes by market and category, so the first step is always confirming what is open to you at that moment.
At a glance
- Provider
- WeDevelop, a software company from Romania
- Clients
- Romania, the EU, the UK and North America
- Languages
- English and Romanian
- Invoicing
- EUR, GBP or RON
- Pricing
- Quoted after scoping, from your brief
- Contact
- office@wedevelop.ro
01Is this for you
When testing ChatGPT ads makes sense
This is a young channel that changes often, so it suits a company able to treat it as a measured experiment. Most of these should already be true.
- Your buyers compare options or ask for suggestions before they get in touch.
- You have a clear offer and a page that answers the obvious question in its first screen.
- Conversions are already tracked, or you are ready to have that fixed first.
- You have a test budget separate from the spend that keeps sales coming in today.
- You also want to understand how assistants currently describe your company.
- Not a fit yet: you need predictable lead volume this quarter, your main paid channels are unmeasured, or the ad products are not open to your market or category when we check.
02What you get
What the first phase covers
The first phase is designed to answer a plain question: is this channel open to you, and does it produce leads at a cost you can accept?
Eligibility check
Which AI advertising channels are actually open to your market and category at that moment. Everything else in the plan depends on this answer.
Intent map
The questions and comparisons your buyers put to assistants, and the message and page each one should lead to.
Tracked test
Answer-style ad copy in Romanian and English, landing pages and server-side conversion tracking, with a test budget across two or three intents.
Citation work
Structured data, clear entity and product pages and consistent brand facts, plus monitoring of mentions across ChatGPT, Copilot, Perplexity and Google AI results.
03Which option
ChatGPT ads, Google Ads or organic visibility in AI answers
These three solve different problems and do not replace one another. The honest comparison is about maturity, control and what you can measure today.
| Option | Best when | Trade-off |
|---|---|---|
| ChatGPT and other assistant placements | You want to learn early how conversational intent converts, with a budget you can afford to test. | Young channels that change often. Availability varies by market and category, so this may not be open to you when you ask. |
| Google Ads | You need demand captured now, in a mature system with a long record of conversion data. | Matched mainly to searches rather than conversations, and you compete in an established auction. |
| Organic visibility in AI answers | You want to be among the sources assistants cite, and the same site work also helps in ordinary search. | No payment per click, but you do not control the outcome. Models decide what to mention, and nobody can promise they will mention you. |
For most companies, Google Ads and the site fundamentals come first, and a ChatGPT test sits on top rather than being paid for out of working campaigns. Paid and organic presence reinforce each other, which is why we plan them together.
04Cost
What decides the cost of a ChatGPT ads test
We do not state a minimum spend or a rate card here, because both depend on what is open to you when we check. There are two separate lines: the media budget, and our fee, stated in advance.
| Factor | Why it matters |
|---|---|
| Channels available to you | Each open channel needs its own account, set-up and creative, so the plan scales with what the eligibility check finds. |
| Number of intents tested | We normally start with two or three. More intents need more copy, pages and budget to give a readable result. |
| Landing pages | Assistant traffic arrives with a specific question. Adjusting a page is a small job, and building dedicated ones is a bigger one. |
| Tracking condition | Server-side events and consent have to work before launch. If they do not, that work comes first. |
| Organic visibility scope | Structured data and entity pages on a few templates are one thing, while reworking a whole content library is another. |
| Languages | Romanian and English each need their own variants, tested separately. |
After a month of measuring cost per lead on the test budget, you receive a proposed monthly media plan. If the numbers do not justify one, we tell you.
05How to start
From eligibility check to a go or no-go decision
If a channel is not open to you at step one, we say so, and the plan shifts to what is available, including the organic work.
Audit and eligibility
Which channels are open to you, what the site needs, and how the models currently mention you.
Intent map and plan
The conversations that matter, a message for each, budgets per channel and the success metric, all agreed up front.
Launch with tracking
Accounts, creative and pages go live only after conversion tracking has been verified.
Test, then decide
Small budgets reviewed weekly. What produces leads gets more, and what does not gets stopped.
06For an accurate quote
What to include in your request
We can run the eligibility conversation from very little information.
- The products or services you would promote, and the countries where you sell them.
- Your industry, because availability can differ by category.
- Access to current ad accounts and analytics, or who can grant it.
- Pages that already answer buyer questions, if you have any.
- The test budget you can commit for the first month.
- Screenshots of how assistants describe your company today, if you have looked.
07Questions
Questions buyers ask about ChatGPT ads
How much do ChatGPT ads cost?
We cannot give a figure here, because the cost depends on which placements are open to you and on how many intents we test. Expect two separate lines: a media test budget and our fee, stated in advance. A monthly media plan comes only after a month of measured results.
Are ChatGPT ads available in Romania?
That can change, so we check it at the start of an engagement rather than state it on a web page. OpenAI has introduced sponsored placements in ChatGPT, but availability by market and category is moving quickly. If it is not open to you yet, the plan covers what is.
Can you guarantee that ChatGPT will mention our company?
No, nobody can promise how an AI assistant will answer. Models decide what to cite, and a paid placement depends on the platform's own rules. We can control the clarity of your site, your brand facts, the ad copy and the tracking, and we report what actually happens.
How long does it take to launch a ChatGPT campaign?
Around three to four weeks if a channel is open to you and the tracking can be verified: one week for audit and eligibility, one for the intent map and plan, and one or two for launch. A further month of testing is what produces numbers to decide on.
Should we move our Google Ads budget to ChatGPT?
Usually not at the start. Keep what is already producing customers and run this as a separate test, since the channels are young and change often. Move money only if the measured cost per lead holds up against what you already pay elsewhere.
What is the difference between ChatGPT ads and GEO?
Ads are paid placements you can switch off, while generative engine optimisation is the organic work that makes a site easier for assistants to cite. GEO has no assured outcome. We run them together because the same clear page often serves both.
Do these campaigns work in Romanian?
We write the copy and landing pages in Romanian and English, and whether placements can run for your audience in a given language is part of the eligibility check. We prefer to confirm that for your case, because the channels are changing too fast for a general answer.
Request a quote
Describe what you need. The enquiry goes to our team, and we reply by email with the next step.